Our ability to provide strong and speedy internet connections is about much more than just towers and techies. We’ve got a lot going on behind the scenes that helps us stand out from the crowd. From in-person customer service with people who feel like family, to no-tricks contracts and super-speedy installation, we go the extra mile to give our customers the very best.
We invite you to take a peek behind the curtain at a few of the things that make our internet services for rural homes, businesses and communities stand out:
Super-Speedy Installation and Service: There are definitely benefits to having our headquarters and operations based centrally where we provide our services. No long waits – in fact, most new customer installations and on-site services are scheduled within a week of inquiry. Need help? Just give us a call. Software fixes and upgrades are often accomplished remotely, within minutes, and without appointments.
In the past when rural homes or businesses wanted internet access, their only option was satellite service. While it was quick and easy to install, the downside was incredibly slow service resulting from data being transmitted to and from an orbiting satellite.
As technology has improved, however, so have the options for rural internet users. Fixed wireless internet is a more reliable solution, with faster, stronger and more reliable service that today’s internet user is looking for.
Kristy CooperFixed Internet vs. Satellite for Rural Internet Access
The good news just keeps rolling in and we’re happy to share the progress of our latest technology and equipment improvements. The 4G LTE upgrades we announced last month for the Herald East tower have been completed and local Softcom customers are sending us positive feedback of faster, stronger internet service.
With that mission accomplished, we’re moving on to start on similar improvements for the Herald West and Acampo towers, with more in store later in the year. These upgrades have the added benefit of giving us the ability to add new customers and expand our service areas while also improving the quality of service for current customers, a win-win situation for all.
Kristy CooperNew tower upgrades coming to Herald West, Acampo
There’s an old saying that instead of looking at something as a mistake, look at it as an opportunity to make something even better. It’s no secret that we are constantly looking for ways to improve the quality of our service – and sometimes we’ve found that they best way to do that is to watch and learn from the mistakes others in our industry have experienced.
For example, a recent article highlighted Frontier’s dramatic decline as a result of overreaching with their growth strategies and resulting inability to provide customers with adequate internet connectivity. Too many customers, not enough resources, and a lack of focus from their management has created a perfect storm of poor service that’s caused nearly half a million subscribers to leave last year alone. Internet service in Wilton, especially, has been negatively affected by Frontier’s decline, leaving subscribers with little to no connectivity at all.
Kristy CooperTurning our competitors’ mistakes into our successes
If you live in the Herald or Acampo area, we’ve got great news! Upgrades to several of our towers in the area means that in addition to improving the strength and reliability of our service, we can now provide even more customers with the internet access they’ve been waiting for.
Here at Softcom, we’re committed to a high standard of quality when it comes to our customer’s internet connectivity. That’s why we take a “quality over quantity” approach for our services. For instance, when we reach capacity for each tower, our standard practice is to stop accepting new customers in that area to avoid spreading our resources too thin and degrading the service.
Kristy CooperTower upgrades open door for more customers and better service
If you’ve been hesitating to cut the cord and start streaming, now’s the time to jump in. Deals from streaming services such as DIRECTV NOW, YouTube TV, Hulu and Amazon Prime, in addition to stable Internet service from providers like us, means it’s the perfect time to make the switch.
“Cutting the cord,” the process of getting rid of traditional cable TV services and switching to watching television by streaming it via the Internet, is a concept that has existed for some time. However, for people who live in rural areas where internet services were either too slow or not available at all, cutting the cord has been out of reach. Until now.
Kristy CooperReady to stream? Now is the perfect time to cut the cord
Even though we live in a time where virtual reality is becoming commonplace and people are buying tickets to Mars, it’s hard to believe that there still exists a “digital divide” between rural and urban areas when it comes to internet access. According to the Wall Street Journal, approximately 39 percent of America’s rural population – about 23 million people – do not have access to internet with speeds that can support email, web surfing, or video streaming for more than one device at a time. That’s compared to only 4 percent of urban dwellers who lack fast internet.
Some internet service providers promise the moon to rural internet users, encouraging them to commit to long-term contracts and high fees with the promise of impressive speeds, yet they fail to follow through and deliver. Just recently HughesNet users complained online that the company’s network is struggling to provide advertised speeds of “up to 25 Mbps,” with users sharing in DSL Reports online forums that they’re often relegated to mind-numbingly slow speeds between 384 kbps and 1 Mbps.
Kristy CooperOvercoming a serious problem for rural internet users
This past year has been filled with milestones for us. One of the most satisfying is the remarkable bond we’ve built with our customers since we launched 25 years ago. As we move into a New Year we’d like to thank you for your insight, feedback and support along the way. Throughout the year you’ve let us know what is interesting and important to you through every click on our blog, website or social media. In fact, we thought it would be fun to round up the Top 10 most popular articles of the past year. If you missed any, here’s your chance to catch up.
Kristy CooperYou clicked – we listened! Most-read articles of 2017
This year has definitely been one for the books – and we’re not done yet! Our 25th anniversary is this year and we’re pretty excited about what we’ve accomplished – and planning for even more. We’ve rounded up some fun facts you may not know about us, and a few sneak peeks into the future. And up front, we’ve just got to say, thank you! Throughout all we do, it’s customers like you who make is all worth it. We’re truly grateful for your trust and loyalty and look forward to many more years to come.
In the early ‘90s, two old college buddies sat in a poorly-lit garage. Both with serious business and tech skills, both with a vision for providing much-needed technology services and support in the rural area they’d grown up in. In 1992, Kevin Triplett (President and CEO) and Scott Martin (Senior VP) began this company providing computer networking and application development consulting. Soon after, they were joined by Dean Barbera as COO. In 1994, Softcom became an Internet service provider, providing dial-up Internet service and domain hosting to residential and business customers throughout California, Nevada & Utah.
We’re excited to announce some big moves we’re making bringing improved internet services to the Delta region. Our technicians have been working hard replacing existing WiMAX equipment with upgraded next-generation 4G LTE. This is a game changer for the region, bringing improved internet for current Softcom subscribers, and opening the door for others who have been told they are too remote for internet access – until now!
Our mission of providing high-speed internet where others fail to go fits perfectly with the Delta region, a unique region composed of thousands of miles of waterways and one of the most productive farming areas in the United States. Remote is a way of life, and people who live and work in the Delta have become used to falling under the radar when it comes to internet access. There are people who live aboard their boats and others who spend their days working in farms or vineyards, choosing to commute a considerable distance or set down roots in the Delta, loving the peace and beauty of the region.
Kristy CooperNew tech brings better, faster, stronger internet to the Delta
We believe that everyone deserves fast, reliable internet service no matter where they live or work. Softcom brings the experience, infrastructure, and technology to stand behind our vision. And we’re laser-focused on giving our customers the fast connections, exceptional customer service, and simple, affordable pricing they deserve.